I know what it’s like to start again and see it through. That’s why I help business owners build marketing and systems they can trust, so their work supports real life and long-term growth.
I started my career in marketing and communications, learned by doing, and rebuilt more than once along the way. Today, I help business owners and organizations clarify their strategy, build strong systems, and follow through — creating marketing that’s solid, intentional, and profitable.
You’re a thoughtful, values-driven business owner doing the work — showing up, serving your people, and growing without burning out. You don’t want gimmicks or constant reinvention. You want marketing that feels clear, intentional, and real.
You know your business is capable of more — and you’re ready for better systems, stronger structure, and a strategy you can trust. If you want clarity, consistency, and support that helps you build something sustainable and profitable — you’re in the right place.
You don’t need to conquer your fears or reinvent yourself to grow. You need clarity, structure, and a strategy you can trust — so you can make decisions with confidence and move forward without second-guessing.
I work with business owners who are already doing the work and are ready for their marketing to feel more intentional and less reactive. Together, we simplify what matters, strengthen your foundation, and build systems that support real growth — not just busy work.
This is about creating marketing that works with your life, not against it. Clear messaging. Thoughtful strategy. Follow-through you can count on.
These values aren’t aspirational — they’re practical. They guide how I work with clients, how I build strategy, and how I help businesses grow in ways that feel aligned, sustainable, and human.
I believe in thoughtful work, clear strategy, and building businesses that actually function in real life. I value collaboration over competition, follow-through over flash, and growth that feels steady instead of stressful.
Work should support life
Success is a journey not a destination
Growth is a process
Clarity is kindness
Community over competition
Toblerone 'Toby' Toombs
Spotting a coffee shop in the distance
A winter trip to Mexico warms my heart
My converted campervan
Hanging out or exploring the world
Margarita with Tajin
Jessica Buckley, Mountain Mama Guiding
She has years of experience refining her marketing strategies.I am confident that this investment in myself, as a business owner, is equipping me with the skills and knowledge I need to grow as an entrepreneur."
Erin Rose, Rsix Coaching
She understands what is necessary to help your business thrive. I will be forever grateful that I took this course, especially for the information I learned, the friendships I made, and the improvement it brought to my business.”
Leah Adams, Willow + Wave
She has a system in place that actually works. Work with Alex has allowed me to make sense of what felt like chaos and turned it into something fun - and profitable! I can confidently say that I can now move forward in my marketing with ease and enjoyment.”
Dana Smith, Dana Smith Wellness
You'll be given the opportunity to understand not only HOW to market but also understand - and be able to communicate visually & verbally - WHY you run your business. It's a robust training and Alexandra is a great facilitator.”